Hofy is a creative agency specialized in the production of immersive and digital content. The start-up relies on immersion technologies to create unique sensory and emotional immersive experiences
ROLE
branding
graphic design
UI DESIGN
software
adobe illustrator
adobe xd
1.branding
Rethink the visual identity
The main goal of the project was to rethink the visual identity and thus offer a better visibility of the agency’s services through its website.
Typography
Montserrat
Abc123
colors
#FFE000
#000000
#FFFFFF
2.visual design
reflect hofy's values
The website needed to reflect the immersive technologies to give a hint to the users of Hofy's services. For this, the idea of a dark-mode effect was put forward, with a dark-blue background and clearer typographies, to offer an impression of immersion.
